Campaign Contribution Analysis
The Campaign Contribution Analysis counts the number of donations received by a campaign by dollar range.
When running as a comparative report over several fiscal years for a specific Campaign Type the results show if donation sizes are on the move or staying flat.
The contributions are updated when U2M (update to master) is run.
The report shows by dollar amounts had many gifts have been given. Where the numbers are high in the lower dollars it may indicate the timing for the solicitation was wrong, or maybe the target audience was poorly selected or maybe the message in the solicitation was not compelling.
This report can provide either a walk-up call or be an indicator that things are moving along as expected.